New Book
Unit Editions

Dutch graphic designer Jurriaan Schrofer was a jack of all trades: a pioneer in corporate identity, designer of photo books, art director of architectural magazine Forum, employee of renowned studio Total Design. But most of all he was an experimentalist in letterforms and typography.

This new book, published by Unit Editions, focuses on Schrofer’s typography. The essay is written by Frederike Huygen, co-author of Wim Crouwel: Mode en Module. She describes Schrofer’s work as ‘research into perception, visual effects and the optical illusion of perspective’ and refers to him as ‘a computer designer before the computer’.

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